
HI I’M PIETRO,
As a skilled and experienced professional Sale IT guy, I know how much hard work and careful thought it takes to succeed. My CV site is my way of documenting everything I’ve done, everything I’ve learned and how I see myself developing in the future. If you’d like to learn more about me, browse through the site. If you see something you like, or you want to discuss what I can do for you, feel free to drop me a line.
MY STORY
There are so many people in the world who never have the opportunity to pursue the career they love. I’m not one of them. I have chosen my job when I was 14, I was fascinated by people using technology to help my father in his daily routine.  I love what I do and since starting my career in Italy and after moving in Dublin, I’m thrilled to say that I’ve learned from so many trained professionals in my field. I know that I still have so much to learn from others in the industry. I’m a hard worker, a team player and excited to see what projects could benefit from my unique skill set.

EXPERIENCE
Current and Past Roles
ACCOUNT EXECUTIVE FIELD SALES CLOUD AND DIGITAL TRANSFORMATION,
SIDERO
October 2022 - Present
Sidero has created Ireland’s best team of software developers to build the mission-critical software to power some of the world’s most successful enterprises. From multi-cloud deployment and software development to process automation and data analytics, Sidero’s advisory, professional and managed services capabilities help businesses to digitally transform.
ACCOUNT DIRECTOR, KUBERMATIC
May 2022 - September 2022
At Kubermatic, we believe that businesses should focus on their core: write groundbreaking applications, not operations. In line with our strong commitment to make Kubernetes as boring as possible, we help IT teams worldwide to fully automate their Kubernetes and cloud native operations across multi-cloud, edge, and on-prem.
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Responsibilities and Key Achievements​
Territory Market UKI
CLOUD SOLUTION AND DIGITAL TRANSFORMATION ACCOUNT EXECUTIVE EMEA, VIRTUSTREAM
December 2020 - April 2022
Virtustream, a Dell Technologies business, is the enterprise-class cloud service and software provider trusted by enterprises worldwide to migrate and run their mission-critical applications in the cloud. For enterprises, service providers and government agencies, Virtustream’s xStream management platform and Infrastructure-as-a-Service (IaaS) meets the security, compliance, performance, efficiency and consumption-based billing requirements of complex production applications in the cloud - whether private, public or hybrid.
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Responsibilities and Key Achievements
Account Executive
Country Manager for Ireland and Northern Ireland
ACCOUNT EXECUTIVE FIELD SALES CLOUD AND DIGITAL TRANSFORMATION,
SUNGARD AVAILABILITY SERVICES
January 2018Â - December 2020
Sungard AS partners with customers around the globe to understand their unique business needs and provide production and recovery services tailored to help them achieve their desired business outcomes.
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Responsibilities and Key Achievements
Manage full sales cycle from prospecting to close net new sales
Manage Marketing leads to build OPPties and Pipeline
Working on SMB/ENT space, UKI Market
Managing Territory 70% greenfield 30% Existing Customer
Meet customer, present solutions, engage at CXO level
Present to events
Managing a full cloud products portfolio from IaaS to SaaS, Managed services and Business Continuity
SR. CLOUD SALES SOLUTION SPECIALIST, TL ITALY
IBM
September 2016Â - December 2017
International Business Machines Corporation (commonly referred to as IBM) is an American multinational technology company headquartered in Armonk, New York, United States, with operations in over 170 countries and more than 400k employees.
Responsibilities and Key Achievements
Manage full sales cycle from prospecting to close net new sales
Working on SMB/ENT space
Managing Territory 95% greenfield 5% Existing Customer
Engage customer through Social Selling, cold calling, inbound/outbound marketing activity etc.
Managing a full cloud products portfolio from IaaS to SaaS and Analytics
ACCOUNT MANAGER ITALIAN MARKET, SALES TEAM LEADER SMB CEE REGION
SAS INSTITUTE
August 2015 - August 2016
SAS is the leader in analytics. Through innovative analytics, business intelligence and data management software and services, SAS helps customers at more than 80,000 sites make better decisions faster. Since 1976, SAS has been giving customers around the world THE POWER TO KNOW®.
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Responsibilities and Key Achievements
Team Leader: Managing a Team of 6 people in different Industry CEE Region
Seller: Manage full sales cycle from prospecting to close net new sales
VMWARE ACCOUNT MANAGER ITALIAN MARKET
SERVICESOURCE
September 2013 - July 2015
VMware (NYSE:VMW), the industry-leading virtualization software company, empowers organizations to innovate and thrive by streamlining IT operations. By virtualizing infrastructure—from the data center to the cloud to mobile devices—VMware enables IT to deliver services from any device, anytime, anywhere.
Responsibilities and Key Achievements
Responsible for renewal on bucket 3k-50k+
Management of SMB and Enterprise customer.
Responsible of X-Sell and Up-Sell
Building and maintaining relationships with Account Managers, Territory Managers, Country Managers, Internal departments, Partners and Clients
SALES MANAGER, AREA MANAGER, BUYER MANAGER, CUSTOMER SERVICE
DATATRADE SPA
February 2004 - March 2013
DataTrade Spa is a big Apple VAR in the centre of Italy that manage B2B/B2C (SMB customer), different retail stores, repair centres.
PIETRO FORMARO
Sharing experiences It is the best way to start a conversation or a business relationship.
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ACADEMIC EXPERIENCE
My Studies
1991-1996
DEGREE, ELECTRONIC & TELECOMMUNICATIONS, I.T.I.S., RIMINI, ITALY
1996-1997
SPECIALISATION IN INDUSTRIAL AUTOMATION ROBOTICS, I.T.I.S., RIMINI, ITALY
April 2013
ENGLISH COURSE, CORK ENGLISH COLLEGE, CORK, IRELAND
PROFICIENCIES
Enthusiastic and Successful IT Professional with More than 15 years of IT experience in Sales, Technical Sales, Solution Sales, Management, and Customer Care. Passion about my job is driving my life, I am proud to help my Customers to improve their business.
As an IT Business Advisor I really like dedicate my time to client's success, working on innovations that matter for them and help them to reach their goals!
I’m always looking for new and useful skills that will help me do better work. Whether I’m working on a new collaboration or doing something on my own, there is always room for improvement and new things to learn. Have a look at my skillset and let me know if you need additional information.


PERSONAL SKILLS
Italian Mother Tongue
English Professional Business Fluency
Strong technical and analytical skills
Excellent organization skills with regard to accuracy and keen attention to detail
Willing to be flexible at peak times (Month/Quarter end)
Have strong analytical, interpersonal and communication skills
Ability to work under pressure, meeting deadlines and targets, especially at month end and quarter end periods
Proven ability to interact well with personalities at all levels
Ability to work on own initiative or in a team environment
Technology Focused, Cloud, DC, DR, BC
Industry expertise: Retail, CPG, Manufacturing, Financial Services, Banking, Pharma
CERTIFICATIONS / COMPUTER SKILLS
AWS Cloud Practitioner, AWS Business Professional, AWS Cloud Economics, AWS Solutions Specialist
IBM Cloud Sales Certification Level1, Level2 (Technical)
VMware VCA, VMware VSP, VMware VTSP (Technical)
MICROSOFT Hardware Expert Silver 2011
MICROSOFT Office per Mac 2011 Silver Expert
MICROSOFT Retail Sales Associate – Office
ASTO APPLE PRODUCT PROFESSIONAL
ASTO APPLE SALES PROFESSIONAL
OKI Professional Sales
Excellent Knowledge of MS Office Including Macro, Pivot Table
Excellent Knowledge of SFDC including Report and Dashboard building

"We know what we are, but know not what we may be"
"Sappiamo cosa siamo, ma non sappiamo cosa potremmo essere"